“The billion-dollar ads have been criticized by some conservative Christians as being too ‘woke’ or liberal in the past. A new take on the campaign will focus on dealing with the struggles of life, rather than social conflicts.” - RNS
“The ‘He Gets Us’ ad campaign [aired] a new commercial during the first half of the Super Bowl on Sunday (Feb. 9), marking the project’s third consecutive year of having a presence in the big game, with the hopes of spurring dialogue and curiosity about Jesus.” - RNS
I had never before been asked for a pastor’s opinion concerning a Superbowl commercial. This year was different. The most talked about Superbowl ad had as its theme “He Gets Us.” It features Christians washing the feet of those with whom they disagree. It ends with the powerful words: “Jesus didn’t teach hate. He washed feet.”
“As a follower of Jesus for many years, I can attest that his example is inspiring…. I can also tell you that it is impossible to completely follow his example. And as a parent, I can also tell you that living like a child will not lead to kindness, compassion, and love.” - Ben Edwards
